Introduction In today’s digital-first world, brands are constantly looking for smarter, faster, and more data-driven ways to grow online. With the rapid evolution of Artificial Intelligence (AI), one of the most transformative innovations is the Large Language Model (LLM) — the technology that powers tools like ChatGPT, Gemini, and Claude. But what exactly is an […]
AEO, GEO, and AIO: The New SEO Framework for AI-First Search Search is changing faster than ever. With updates like Google Muvera and the rapid growth of AI-powered search tools, businesses can no longer rely solely on traditional SEO. Today, three new concepts are shaping how brands appear in results: AEO (Answer Engine Optimization), GEO […]
Google MUVERA Update: A New Era of SEO Before MUVERA – The Old SEO Landscape Before the MUVERA update, Google primarily relied on single-vector embeddings for information retrieval. This meant: Example:A user searching “best eco-friendly kitchen items under $50” might only see generic results for “eco-friendly kitchen items,” missing the intent of affordability. What Is […]
